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Edge Capital Expands Credit Line with Plains Commerce Bank, Increasing Lending Capacity

April 25, 2025
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Edge Capital HomeBoise, ID – 04/23/2025 – Edge Capital is pleased to announce a significant expansion of its credit facility through a strengthened partnership with Plains Commerce Bank. This increased credit line enhances Edge Capital’s ability to meet rising demand and provide more flexible funding solutions to its growing network of partners and clients.

The expanded warehouse lending line through Plains Commerce Bank allows Edge Capital to offer greater loan availability, faster turnaround times, and continued reliability for businesses seeking strategic financial support.

“We’re proud to deepen our relationship with Plains Commerce Bank,” said Dusty Wasmund, Chief Operating Officer of Edge Capital. “This increased capacity means we can better serve our clients, scale with demand, and continue delivering on our promise of speed and flexibility in lending.”

Edge Capital is actively seeking new partnerships and welcomes inquiries from brokers, lenders, and businesses interested in working together.

To explore partnership opportunities, contact us at partners@myedgecapital.com

Plains Commerce Bank now offers Plains Pay (www.plainspay.com) for seamless payment solutions and competitive warehouse lending lines to support the evolving needs of lenders in the fintech sector. Contact them today at sales@plainspay.com.

Maxim Commercial Capital Exceeds Expectations in Q1 2025

April 22, 2025
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Maxim Commercial Capital Exceeds Expectations in Q1 2025

maxim commercial capitalLOS ANGELES, CALIF. (April 22, 2025) – Maxim Commercial Capital (“Maxim”) announced exceptionally strong results for the first quarter of 2025, reporting a 150% increase in funding volume over the prior year’s period. Maxim is a national provider of loans and leases from $10,000 to $3 million collateralized by class 6 and 8 trucks, trailers, heavy equipment for the construction and agriculture industries, and real estate.

“As the unprecedented pace of change under the new administration’s economic policies present challenges for our industry, we remain steadfast in our mission to be the preeminent non-prime finance company supporting entrepreneurs, vendors, and finance brokers,” noted Michael Kianmahd, Maxim’s CEO. “Despite market conditions, we approved 80% of financing applications submitted in Q1 2025, funded borrowers in 37 states, and continued to invest in our infrastructure, systems, and team regardless of market conditions.”

Maxim’s dedicated, solutions-oriented approach is particularly impactful when equipment pricing is turbulent. For example, when Class 8 used truck prices increase, Maxim’s team works with buyers to clarify price points and financing structures they can afford and refers them to vendors if needed. In a recent interaction, Maxim approved financing for a current customer with 2 years’ experience and challenged credit to purchase a $55,000 2020 Peterbilt 579. When the applicant communicated he needed a lower down payment, Maxim proactively revised the approval for a less expensive, higher mileage 2019 Peterbilt 579 and closed the deal.

Contractors nationwide with challenged credit are growing their businesses with heavy equipment financed by Maxim during Q1 2025. Notable examples include an Alabama-based tree service company specializing in disaster relief work that purchased a new, $65,000 2025 Kymron CX10 Crawler Crane for 42% down to fulfill its government contracts and expanding residential business; a South Carolina-based contractor who purchased a $52,000 2014 Caterpillar 308E2 CR Hydraulic Excavator for 34% down to expand his tree-planting business; and, a start up roadside and recovery contractor with a sub-500 FICO who added a second truck by leasing a $6,660 2018 Ram 4500 Wrecker Tow Truck.

Maxim continues to expand and improve its infrastructure to support its growth. The company currently is seeking to hire an accounting manager and senior accountant. Please visit https://www.maximcc.com/our-company/careers/ for job descriptions and to apply.

About Maxim Commercial Capital

Maxim Commercial Capital helps small and mid-sized business owners nationwide by providing loans and leases (“financing”) from $10,000 to $3 million secured by trucks, trailers, heavy equipment, and real estate. It funds equipment purchase financings and leases, working capital, and debt consolidations. Maxim’s more creative financing structures leverage equity in real estate and owned heavy equipment to facilitate growth and preserve customers’ cash. As a leading provider of transportation equipment financing, Maxim supports startup and experienced owner-operators and non-CDL small fleet owners by funding loans and leases for class 8 and class 6 trucks, trailers, and reefers. Learn more at www.maximcc.com or by calling 877-776-2946.

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Contact:

Michael Kianmahd, CEO
Maxim Commercial Capital
michael@maximcc.com
(213) 984-2727

Cloudsquare Launches IntelliParse to Automate Application Intake and Financial Analysis—powered by Heron

April 9, 2025
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Los Angeles, CA – April 9, 2025Cloudsquare, a leading provider of cloud-based lending platforms, today announced the launch of IntelliParse, a proprietary AI engine built to eliminate manual document processing and accelerate deal flow. Now integrated into Cloudsquare’s Origination Module, IntelliParse streamlines borrower intake, automates data extraction, and delivers real-time financial analysis—making underwriting faster, intelligent, and more scalable.

To enhance its financial parsing capabilities, IntelliParse integrates directly with Heron Data, a pioneer in AI-powered workflow automation. Heron’s platform uses advanced machine learning and large language models to automate document-heavy workflows—transforming how businesses extract, enrich, and sync financial data at a scale.

“IntelliParse is built for funders who need speed, precision, and automation across the entire intake process—without breaking the bank,” said Jeffrey Morgenstein, CEO of Cloudsquare. “Heron isn’t just a parsing tool; it’s one of the most trusted and continuously evolving AI/ML technologies in space. Heron has a deep understanding of the MCA industry and the key data points that funders need with over 130 funding customers, making them a powerful and reliable solution for funders who demand both accuracy and affordability.”

IntelliParse Unlocks Major Efficiency Gains for Funders and Brokers:

AI-Powered Application Parsing
IntelliParse dramatically reduces intake time by automatically extracting key borrower information—including business name, requested amount, entity type, and contact details—from scanned PDFs and email attachments. Using advanced OCR and machine learning, it instantly syncs all data into the Cloudsquare platform. This enables teams to process more submissions in less time, eliminate costly manual errors, and accelerate approvals without increasing headcount.

Bank Statement Analysis
Integrated with Heron Data’s industry-leading transaction intelligence, IntelliParse transforms static bank statements into real-time financial insight. It analyzes cash flow patterns, flags NSFs, detects potential fraud and uncovers actual revenue — all without requiring manual effort. The system also identifies recurring payments—revealing hidden debts and financial obligations that enhance underwriting accuracy and reduce risk.

Unlike standalone solutions that require teams to build custom dashboards or workflows, IntelliParse comes ready to use within the Cloudsquare platform. A pre-built, intuitive dashboard gives customers immediate access to actionable insights—eliminating technical lift and accelerating time to value.

“We’re proud to support IntelliParse by bringing Heron’s real-time financial intelligence into Cloudsquare’s platform,” said Johannes Jaeckle, CEO of Heron Data. “Our mission is to remove repetitive, manual work so teams can focus on smarter decisions—and this integration does exactly that.”

For more information or to schedule a demo, visit our website.

Media Contact – Cloudsquare
Cloudsquare Marketing Email: marketing@cloudsquare.io
https://cloudsquare.io/

Media Contact – Heron Data
Byron Henry
Product Owner – SMB Lending
byron@herondata.io
www.herondata.io

Onset Financial Acquires Channel Forming One of the Largest Independent Equipment Finance Lenders

April 8, 2025
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channel onsetDraper, UT, and Minnetonka, MN (April 8, 2025) – Onset Financial, one of the nation’s fastest-growing independent equipment leasing companies, today announced it has acquired Channel and its subsidiaries, a premier provider of equipment finance and working capital solutions for small business.

This strategic acquisition brings together two of the industry’s most innovative and financially strong independent finance companies, creating an unmatched platform with the scale, expertise, and resources to meet the evolving needs of businesses across all segments. For more than 16 years, Onset has been a driving force in equipment finance, facilitating over $5 billion in funding, with more than $1 billion in the past year alone. With a proven track record across industries including manufacturing, healthcare, energy, aviation, and technology, Onset has built a reputation for exceptional deal structuring, capital strength, and a relentless focus on customer and team member success. Recognized as a Monitor Magazine Top 100 and Independent Finance Company, Inc. Magazine Best Workplace, and Salt Lake Tribune Top Workplace, Onset’s growth trajectory and industry leadership continue to set it apart.

Since its founding in 2009, Channel has provided over $3 billion in financing to more than 30,000 businesses, earning widespread recognition for its data and technology-driven approach, deep industry relationships, and commitment to its partners. Its accolades include listing on Inc. Magazine’s Fastest Growing Companies list for 12 consecutive years. The company has also been recognized as a Top Workplace by Inc. Magazine, Minnesota Star Tribune, and on Monitor Magazine’s Top Companies list for both Culture and Leadership, all of which reflect a reputation built on trust, service, and innovation. Channel has developed industry superior systems and processes that enable it to deliver a best-in-class financial product to its partners, enhancing efficiency and service.

By joining forces, Onset and Channel are setting a new standard for what a fiercely independent finance company can achieve. This partnership amplifies their collective ability to be nimble, creative, and hyper-focused on innovation, culture, and lasting partnerships. Importantly, the Channel brand and subsidiaries will continue, and the full leadership team and employees will remain in place, ensuring continuity without any disruption for its partners and customers. Onset gains expanded capabilities in small-ticket financing and exclusive partner-based funding models, while Channel benefits from increased capital access and accelerated growth. Together, they create a dynamic, best- in-class lending platform that combines flexibility, scale, and operational strength to deliver groundbreaking financial solutions with a partner-centric focus.

“This acquisition positions us to lead the independent equipment finance space with unmatched resources, expertise, and combined financial strength,” said Justin Nielsen, Founder & CEO of Onset Financial. “The exceptional leadership, industry experience, and culture that the Channel team brings to the table are a perfect match with Onset. Their deep partner network and technology-driven approach, combined with our large-scale leasing capabilities, create a powerhouse of innovation and service. We are excited for the near-term growth opportunities this creates, as we combine forces to build an even stronger future. Together, we’re not just expanding our reach, we’re setting a new standard for excellence, agility, and partnership in the industry.

“This is a defining moment for Channel,” said Brad Peterson, Co-Founder and CEO of Channel. “From my first conversation with Justin, it was clear that Onset operates with a bold, forward-thinking approach that sets them apart. Their vision, leadership, and ability to execute at scale are truly impressive. Our united strength in both financial foundation and proven expertise, positions us extremely well for projected expansion. What excites me most, however, is not just the financial strength they bring, but their entrepreneurial spirit, like-minded culture, and commitment to collaboration. With Onset, we’re ready to build and transform what is possible in our industry for our partners and customers.”

Established in financial strength, industry expertise, and progressive culture, the newly combined organization will offer a powerful alternative to traditional lending institutions, providing businesses with the agility, service, and tailored financing solutions they need to thrive.

Onset’s legal counsel was Ray Quinney & Nebeker. Keefe, Bruyette & Woods, a Stifel Company, served as financial advisor to Channel, and Simpson Thacher & Bartlett LLP served as its legal advisor.

About Onset Financial, Inc.
Founded in 2008, Onset Financial, Inc. is an industry leader in equipment leasing and financing. Onset’s seasoned Management Team has decades of equipment leasing experience and key industry relationships that enable Onset to offer additional flexibility in lease structuring. For more information, please call 801-878-0600 or visit www.onsetfinancial.com.

About Channel
Established in 2009, Channel is a leading full-service independent lender offering a single source solution for both equipment finance and working capital to small businesses. To date, Channel and its subsidiaries have funded over $3 billion to more than 30,000 businesses across the U.S. The organization is comprised of three business divisions that operate from its main office in Minnetonka, MN, along with additional locations in Kennesaw, GA, Mount Laurel, NJ, Des Moines, IA, and Marshall, MN. For more information about Channel, please visit www.channelpartnersllc.com.

Cloudsquare Unveils the Innovative Credibly Integration

March 31, 2025
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cloudsquare logoLos Angeles, CA – March 17, 2025 – Cloudsquare, the leading end-to-end lending platform powered by Salesforce, is once again pushing the boundaries of efficiency in the Merchant Cash Advance (MCA) industry. The company has just announced its latest API integration with Credibly, a trusted name in business financing, promising to transform how brokers and lenders manage deal submissions, approvals, and funding workflows.

With automation at the core, this integration eliminates the tedious, manual processes that slow down funding, giving brokers and lenders a direct pipeline to Credibly’s lending platform—all within Cloudsquare.

A Smarter, Faster, and More Reliable Lending Workflow

Cloudsquare’s Credibly Lender API Integration delivers a suite of powerful features designed to help brokers move deals through the pipeline faster than ever:

Seamless API Submissions – Send applications directly from Salesforce to Credibly—no emails, no extra steps.
Bulk File Uploads – Upload multiple documents at once, improving operational efficiency.
Real-Time Status Tracking – Stay updated on submission progress and approvals instantly.
Automated Decline Insights – Get detailed rejection reasons, allowing brokers to refine applications and increase approval rates.
Smart File Management – Reduce storage burdens by sending secure file URLs instead of large attachments.

“Speed and efficiency are everything in MCA, and our integration with Credibly ensures brokers and lenders never lose momentum,” said Jeffrey Morgenstein, CEO at Cloudsquare.

Redefining MCA Lending with Cloudsquare

Cloudsquare continues to lead the way in MCA technology, delivering seamless integrations and smart solutions that help brokers scale their businesses with confidence. With the addition of Credibly’s API, the company reinforces its commitment to faster funding, smarter lending, and better broker-lender collaboration.

Want to see the Cloudsquare + Credibly integration in action? Visit Cloudsquare today to learn more.

About Cloudsquare

Cloudsquare is the leading end-to-end lending platform, uniquely powered by Salesforce to deliver unparalleled flexibility and innovation for lenders and brokers. With a commitment to optimizing lending processes through cutting-edge technology, Cloudsquare provides robust, scalable solutions that empower clients to achieve greater efficiency and growth. Celebrated by industry leaders, Cloudsquare has earned a place on the Inc. 5000 list as one of America’s fastest-growing companies and is consistently rated a top service provider on platforms like Salesforce AppExchange, G2, Clutch, and Manifest.

For media inquiries, please contact:

Cloudsquare Marketing

Email: marketing@cloudsquare.io

Britecap Financial Appoints John Corona as Director of Partner Success

February 24, 2025
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John Corona brings over 10 years of experience in Business Lending, Partner Development & Management.

BriteCap Financial LLC (“BriteCap”), a leading non-bank lender providing small businesses with fast, convenient, and affordable working capital, is excited to announce the appointment of John Corona as Director of Partner Success. John brings with him more than a 10-year track record of significant accomplishments in business financing and partner development.

“We’re thrilled to welcome John to BriteCap and the NMEF family of companies,” said Richard Henderson, CEO of BriteCap. “I’ve had the privilege of working with John for over a decade, and he’s one of the best in the business at optimizing broker partnerships. His unmatched service and deep industry knowledge make him a perfect fit for our mission to elevate the funding experience for our exclusive broker network.”

John remarked, “I’m excited to be joining the BriteCap team, especially during a time in which it’s ascending to a position of prominence within the space. Joining an all-star team with an all- star product and platform is an amazing opportunity and I can’t wait to assist in its growth.”

About BriteCap Financial LLC

BriteCap Financial is a leading provider of working capital for America’s small business owners. Since 2003, BriteCap combines technology and non-traditional credit algorithms to provide fast, convenient, and affordable working capital directly to businesses and through their broker network. For more information about becoming a partner, visit britecap.com/partners. BriteCap is majority-owned by a holding company affiliate of NMEF.

About NMEF

NMEF is a national premier lender who works directly with third-party referral (TPR) sources to finance “mid-ticket” equipment commercial leases and loans ranging from $15,000 to 3,000,000 and up to $5,000,000 for investment grade opportunities. The company accepts A – C credit qualities and finances transactions for many asset categories including but not limited to medical, construction, franchise, technology, vocational, manufacturing, renovation, janitorial, and material handling equipment. NMEF is majority owned by an affiliate of InterVest Capital Partners. The company’s headquarters are in Norwalk, CT, with regional offices in Irvine, CA, Voorhees, NJ, and Murray, UT. For more information, visit www.nmef.com.

Media Contacts:
For BriteCap:
David Schneider
Vice President of Marketing
BriteCap Financial
www.BriteCap.com
david.schneider@britecap.com
954-494-1606

For NMEF:
203-354-1710
Blair Dawson
SVP, Chief Marketing Officer
NMEF
www.nmef.com
bdawson@nmef.com

CFPB HQ Temporarily Closed, Operations Frozen

February 10, 2025
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The CFPB’s headquarters in Washington DC will be closed this week as the agency undergoes an audit from the Department of Government Efficiency. The audit coincides with the arrival of yet another new Acting Director, Russell Vought, who is also serving officially as the Director of OMB. At the CFPB this weekend, Vought told employees not to “approve or issue any proposed or final rules or formal or informal guidance” and to “suspend the effective dates of all final rules that have been issued or published but that have not yet become effective.” He also told the Federal Reserve that the agency does not need funding at this time due to having too much on hand already.

While he has ordered all final rules that have been issued or published but not yet effective be suspended, some legal observers have indicated that the small business data collection process overseen by the CFPB (pursuant to Section 1071 of Dodd-Frank) that is scheduled to start on July 18 is technically bound by rules already in effect and that the deadline is merely the start date for compliance. However, that interpretation may be at odds with the spirit and intent of the suspension.

The Independent Community Bankers Association (ICBA) welcomed Vought into the role. “We look forward to working closely with Director Vought, the Trump administration, and the 119th Congress to implement needed CFPB regulatory reforms to help community banks meet the needs of local communities,” they said. The statement included a link in which they call for the small business lending data collection rules to be repealed.

“Intrusive data collection will compromise the privacy of small business applicants, effectively ‘commoditize’ small business lending, and increase the cost of credit,” they say. “ICBA urges the 119th Congress to promptly repeal or substantially revise Section 1071 to limit the implementation of a destructive rule.”

Steve Sheinbaum to Speak at AltFinanceDaily CONNECT MIAMI

January 29, 2025
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Stephen Sheinbaum, CEO of Circadian Funding, will be speaking at AltFinanceDaily CONNECT MIAMI on February 20 at the Fontainebleau in Miami Beach.

Sheinbaum is a fintech veteran with 20 years of industry experience building investment products, platforms, programs and companies. As the former founder and CEO of Merchant Cash and Capital/Bizfi, he has funded and brokered approximately $4 billion for small businesses in the US, as well as lauching Japan’s first MCA venture. He is currently the CEO of Circadian Funding, LLC where he helps companies of all sizes access secured and unsecured capital. Stephen has appeared on, among others, CNBC, Fox and Bloomberg business shows, as well as being a main stage speaker at Finovate and other large fintech shows.

stephen sheinbaum

To register for the event, click here.