 |
Phone: 800-324-3863 Email: partners@bittyadvance.com Learn More |
 Since: August 2020 |
Related Headlines
| 08/11/2025 | Bitty continuing to perform well |
| 05/07/2025 | Bitty performed well in Q1 |
| 03/05/2025 | Bitty to disrupt SMB financing space |
| 02/03/2025 | Cloudsquare integrated with Bitty |
| 11/10/2024 | OppFi encouraged by Bitty |
Related Videos
Revenue Based Financing With Craig Hecker at Bitty Advance |
Stories
Bitty Introduces New Small Business Loan Program
August 27, 2025Fort Lauderdale, FL – August 26, 2025 – Bitty is proud to unveil the launch of a new small business loan product designed to expand access to working capital for entrepreneurs, starting the rollout in Texas.
Beginning September 1, 2025, Bitty will offer a fixed-term, installment-style loan option. This program complements our existing revenue-based financing solutions while maintaining the fast, transparent, and business-friendly process that partners and merchants have come to expect from Bitty.
The new loan product is tailored to meet the needs of small business owners who prefer scheduled payments and fixed payoff timelines. By broadening our funding suite, Bitty continues to strengthen its commitment to empowering business growth through flexible and responsible capital solutions.
Further details about this program, along with operational updates, will be available on the Bitty website and official social media channels in the weeks ahead.
“This launch marks another exciting milestone for Bitty, our partners, and the thousands of small businesses we serve nationwide,” said Craig Hecker, CEO of Bitty.
For additional information, please contact our team directly.
Website: www.bittyadvance.com
PRESS CONTACT
Charlie Siegel
Director of Partner Relations
partners@bittyadvance.com
Bitty Continuing to Perform Well in Q2 2025
August 11, 2025“Our investment in Bitty continued to perform well in the 2025,” said Todd Schwartz, CEO of OppFi, during the Q2 earnings call. “The business continues to add accretive profitability and cash flow to OppFi. Bitty is doing a great job utilizing technology to improve operations and the customer experience, identifying additional growth opportunities in new credit segments and capitalizing on the continued supply/demand imbalance in the small business lending space.”
OppFi holds a 35% stake in Bitty. Their pro-rata share of Bitty’s first half 2025 earnings was significant to their bottom-line.
OppFi: Bitty performed well in Q1 2025
May 7, 2025“Our investment in Bitty continued to perform well in the first quarter of 2025,” said OppFi CEO Todd Schwartz during the earnings call. “The business continued to drive accretive profitability and cash flow to OppFi. We continue to see significant imbalance between supply and demand for working capital among small businesses. We are excited to be part of Bitty’s growth ahead.”
OppFi owns a 35% stake in Bitty.
During the Q&A, Schwartz reiterated that Bitty was well-positioned despite the uncertainty surrounding tariffs in the current environment.
OppFi: Bitty to Disrupt the SMB Financing Space
March 5, 2025
OppFi continues to like what they see with its investment in Bitty. During the Q4 earnings call this morning, CEO Todd Schwartz gave the latest update on that relationship.
“As you may recall, Bitty was our first outside investment in the small business financing space,” Schwartz said. “Similar to our consumer business, we continue to see a large supply demand imbalance in the working capital space for small business. Bitty has experienced significant growth and we believe it will continue to provide profitability and cash flow to OppFi in 2025. We are excited to continue working with Bitty as they seek to disrupt the space with best-in-class products, modeling, and servicing.”
OppFi says that with the amount of cash it has on hand, it may decide to make an investment in another company similar to Bitty but that it was currently looking at a menu of options, including the possibility of share buybacks.
Bitty recently updated its logo and website.
Cloudsquare Broker MCA CRM now Integrated with Bitty Advance for API Submissions
January 13, 2025Los Angeles, CA – January 13, 2025 – Cloudsquare, the leading end-to-end lending platform powered by Salesforce, is excited to introduce the latest Cloudsquare Broker Lender API Integration, now with Bitty Advance—a trusted provider of fast business funding solutions. This integration transforms how MCA brokers deliver faster submissions, improve accuracy, and elevate customer satisfaction.
Cloudsquare Broker is the top CRM for MCA brokers, built to simplify and optimize lending workflows. With the addition of Bitty Advance, brokers can leverage advanced tools to automate applications, streamline operations, and close deals more efficiently.
Key Features of the Cloudsquare Broker + Bitty Advance Integration
- API Submission: Automate application submissions through Bitty Advance’s API, eliminating manual entry and reducing errors.
- Bulk File Upload: Manage high volumes of submissions effortlessly with bulk document uploads, saving time and improving team efficiency.
- Offer Generation: Generate tailored funding offers for merchants instantly, leveraging Bitty Advance’s advanced capabilities.
- Instant Approval Offers: Provide qualified merchants with same-day approvals to boost customer satisfaction and increase closure rates.
Effortless Scaling for MCA Brokers
With the Cloudsquare Broker Lender API Integration, brokers can scale their operations effortlessly while staying ahead in the competitive MCA industry. Whether handling a single application or managing multiple deals, the Cloudsquare Broker platform ensures smooth workflows and dependable performance. For more information about the Bitty Advance Integration, please visit Cloudsquare
About Cloudsquare
Cloudsquare is the leading end-to-end lending platform, uniquely powered by Salesforce to deliver unparalleled flexibility and innovation for lenders and brokers. With a commitment to optimizing lending processes through cutting-edge technology, Cloudsquare provides robust, scalable solutions that empower clients to achieve greater efficiency and growth. Celebrated by industry leaders, Cloudsquare has earned a place on the Inc. 5000 list as one of America’s fastest-growing companies and is consistently rated a top service provider on platforms like Salesforce AppExchange, G2, Clutch, and Manifest.
For media inquiries, please contact:
Cloudsquare Marketing Email: marketing@cloudsquare.io
OppFi Encouraged By Early Results With Bitty
November 10, 2024OppFi achieved a new record in Q3.
“The record quarterly net income was a result of credit initiatives that continue to drive strong loss payment and recovery performance, marketing cost efficiency and prudent expense discipline across the organization,” said OppFi CEO Todd Schwartz during the quarterly earnings call. One part of that organization is Bitty Advance, which it acquired a 35% stake in this past summer. “We are encouraged by the early results and potential opportunity of this platform and the strength of our relationship with Bitty,” Schwartz said of the progress so far. “We continue to explore similar opportunities that would be accretive and align with OppFi’s strategic vision.”
One analyst on the call inquired further about what similar opportunities Schwartz might be referring to on the M&A front. Schwartz responded with the following:
I mean I think whatever it is, it’s got to be something that’s highly accretive. I mean, OppFi’s vision is to be a platform for digital alternative financial service products where we see large supply-demand imbalances in large addressable markets. There’s definitely different profiles of business out there, different situations are pretty — it’s pretty bespoke, but we’re prepared to handle either-or. So it has to make sense for us, though. And obviously, we’re going to protect and mitigate risk with anything we do to make sure that it’s successful and make sure that we’re going to be getting a return on our capital and it’s highly accretive to shareholders.
OppFi Shares More About The Bitty Advance Deal
August 7, 2024
OppFi, a publicly traded fintech with a $430M market cap, discussed its recent investment in Bitty Advance during its regular quarterly earnings call today. OppFi acquired a 35% stake in the company with the option to acquire a majority in 2027.
“This acquisition is intended to serve as the foundational piece of our new small business financing vertical,” said OppFi CEO Todd Schwartz. “Bitty is a credit access company that offers revenue-based financing and other working capital solutions. Bitty generates income through origination and service fee income and therefore does not have balance sheet or credit risk.”
Special mention was made about Craig Hecker, who is still the majority owner, and his great leadership.
“I’m personally looking forward to collaborating with Craig and helping him and his team take Bitty to the next level of profitable growth by leveraging OppFi’s expertise in data analytics, marketing and automation,” Schwartz said.
During the Q&A session, Dave Storms of Stonegate Capital asked Schwartz to elaborate on any exciting short-term synergies the deal might present for OppFi. This was his response:
Todd Schwartz: I think Craig is a talented operator and obviously someone who has a lot of experience in the small business space. We think the collaboration between our two companies is going to yield great results. To remind everyone, Craig has a business that currently is in origination, so he’s earning his income from origination and servicing. We think that has a lot of optionality. He also has a really good digital platform. We believe in this digitization of small business and think there’s a lot of growth there. I think when you take a lot of the things that we do well and the things that Craig’s doing well, there’s a lot of complementary skill sets.
And I think it’s going to yield great results. I think we’ve done a lot of research on the SMB market and we feel that there is supply/demand imbalance. And we feel that there’s ability to not only take market share, but as the addressable market continues to go online to search for working capital options, that there potentially is even growth in the total addressable market. So we’re excited. We think there’s some accretion to earnings that we mentioned in this year and then for the future but we feel really good about taking our time there. We’ve kind of started to talk about it for over a year and a half. And so I think we’re just happy that we’ve fulfilled on our and delivered on our promise that we’re going to create, that OppFi is going to create a brand that has best suite of best-in-class digital financial service products that address supply/demand imbalance and credit access. And we feel like we’re on our way. We have all the ingredients to be able to do that and will yield great results for us.
More About OppFi’s Big Equity Investment in Bitty
August 1, 2024
Publicly-traded OppFi announced it has acquired a 35% stake in Bitty Advance for a cash payment of $15.25M and stock valued at $2.7M. OppFi says this was a 6x valuation multiple based on Bitty’s $8.5M of adjusted net income for the trailing 12 months ending March 31, 2024. Bitty originated approximately $165M in revenue based financing deals in 2023.
The transaction enables OppFi, already well known in consumer lending, to enter the small business financing market. OppFi cited Bitty’s operating metrics being bolstered by an industry experienced CEO (Craig Hecker) and an established team. Bitty has funded $420M to 29,000+ merchants since inception. Bitty will remain majority controlled by Hecker. OppFi has the option to acquire a majority stake in the company in 2027. OppFi has a current market cap of $389M and more than 400 employees.
“We’re excited by this acquisition, as we believe Bitty provides the foundation for OppFi’s new vertical in small business financing,” said Todd Schwartz, Chief Executive Officer and Executive Chairman of OppFi. “Bitty facilitates credit access to small businesses that are not served by traditional banks, aligning with our mission to facilitate credit access to everyday Americans. Small business financing is increasingly being originated online, and we believe Bitty’s digital platform is well-positioned to capture this growth. We look forward to working with Craig and his team to further scale Bitty with OppFi’s data analytics, automation, and marketing expertise.”
Bitty is well-known to AltFinanceDaily. Hecker’s investment in Bitty Advance (which led to an eventual takeover) was first covered in early 2020. Hecker has been known to the Editor through the industry for even longer than that, since before AltFinanceDaily’s inception in 2010. Hecker sat for an on-camera interview in January and has been a signature sponsor of both Broker Fair, AltFinanceDaily CONNECT, and the upcoming B2B Finance Expo.
See Post... bitty and clearfund... |
See Post... bitty, cooper, , bluevine, , you should try giving us (clearfund) a shot at your smaller deals, we specialize in these. (2k-30k)... |
Lenders/Funders List! Who am I missing?... bitty, cooper, , bluevine... |
